TOMS

End Gun Violence Campaign

By going to TOMS.com users can End Gun Violence by sending a Postcard to Congress to implement Universal Background Checks in America.

YEAR:
2018
CLIENT:  
TOMS
ROLE:
UX, UI
WORk BRIEF

On November 19th, 2018, we launched the End Gun Violence Together initiative, calling on individual voices across the country to help pass universal background checks, which more than 90% of Americans support. Using a tool on the TOMS homepage, more than 700,000 people have sent postcards to their representatives in Congress urging them to pass this life-saving legislation.

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